- “2340” is derived from the postal code of Le Noirmont, Switzerland, where the brand’s headquarters are located, representing the fusion of the brand’s original aspirations and future development.
- Blending sporty and elegant “Sport-Chic” style, the watch features a dual-material design of titanium and stainless steel, providing a lightweight yet robust wearing experience.
- The integrated bracelet design is a highlight of the series, with 92 components forming a tapered five-row link system, offering exquisite details and a comfortable fit, showcasing haute horlogerie craftsmanship.
Technical Specifications and Movement Performance
- Powered by the Sellita SW300-1 automatic movement, only 3.6 mm thick, this is the brand’s first use of this movement, providing approximately 56 hours of power reserve.
- The 40 mm case, 8.95 mm thick, combines a matte titanium case with polished stainless steel center links, creating a visually rich and textured finish.
- Double-sided anti-reflective sapphire crystal glass, water resistant to 50 meters, suitable for everyday wear and sports occasions.
Dial and Visual Details
- Three different dial options are available: mint green capsule embossing, steel blue horizontal stripes, and dark blue horizontal stripes, each with its own characteristics, balancing modernity and classic charm.
- The dial details are elegant, featuring embossed diamond-cut hour markers and rhodium-plated hands, complemented by a train track-marked outer ring, creating an excellent sense of three-dimensionality and light and shadow effects.
- The polished finish of the crown and bezel contrasts sharply with the matte texture of the case, echoing the multi-material aesthetics of the bracelet design.
Style and Wearing Experience
- The 2340 series perfectly balances sporty and elegant styles, suitable for casual, business, and formal occasions, making it highly versatile.
- The slim design conforms to the curve of the wrist, providing comfortable wear without feeling bulky, fully embodying the modern watch’s dual pursuit of practicality and aesthetics. – Exquisite details and innovative design language embody the brand’s spirit, bringing a unique symbol of status to the wearer.
The Louis Erard 2340 collection is not only a breakthrough in the brand’s watchmaking history, but also an interpretation of modern sporty elegance. With its precise movement, exquisite craftsmanship, and harmonious aesthetics, it offers watch enthusiasts a completely new wearing experience.
